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CALM - Missed Birthdays installation



The charity CALM Campaign Against Living Miserably is close to my heart, and I will assist their cause whenever I can make time for it.


CALM has unveiled their newest installation, Missed Birthdays, in honor of World Suicide Prevention Day. The exhibition runs from September 9th to 11th at Westfield White City.


Over the past ten years, 6,929 young individuals have tragically lost their lives to suicide. This exhibit serves as a pressing plea to take action immediately; to engage in discussions today that can enable more young individuals to envision a better tomorrow. As a component of the initiative, we will introduce a crucial support tool to assist you in supporting the young individuals in your circle.


Each balloon represents a young person who took their own life, and a birthday they didn’t get to celebrate. But there’s always hope. Together, we can end youth suicide.


On each balloon, you’ll also see that a number is imprinted, which represents the age that young person would have celebrated reaching on their next birthday. It’s an important and powerful message that remembers each life individually while bringing each person lost to suicide together to represent its prevalence and how many people have been affected by it.


By coming together, we can collectively put an end to youth suicide. Learn how you can contribute by visiting the installation.





You can pop into Westfield London any time today or tomorrow, to reflect, remember and think about those who have tragically lost their life to suicide and support CALM’s campaign to work towards reducing those numbers to zero.


If you or anyone you know has been affected by suicide, CALM offer resources – including a suicide prevention helpline from 5pm-midnight every day – to help people across the UK access the help they need. You can also access the newly-launched CALM C.A.R.E Kit here.

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